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This Is Obviously a Typeface
TYPE SPECIMEN BOOKThis booklet is centered around the typeface Obviously, created in 2015 by James Edmondson, the founder of OH no Type Co. The purpose of this guide is to show designers interested in buying the typeface the versatility this font family offers. I cover its historical background, provide an in-depth type showcase of its diverse styles, and illustrate practical usage. This demonstrates its remarkable adaptability across various design applications.